Happy Cinco De Mayo!

I spent the day in board meetings, where we talked a lot about the future of the mag industry. On the one hand, everybody's facing cutbacks. On the other, print isn't going away. Parts of it might disappear, but, well, for example, I'll probably always prefer a copy of Lucky magazine to an iPhone-linked fashion site. For one thing, how do you advertise perfume on the web? Sure, you can do it. But the scented page in the mag sure smells better.

We were reminded that a lack of certainty differs from a lack of clarity. That is, during uncertain times we can still have clarity about our mission. We might not always know how we'll pull off our goals, but the reasons behind them still guide us.

Random: A board member mentioned in passing that she likes the webinars about magazine-writing/industry issues over at Folio magazine. You can check them out here.

Good times in hard times: The Evangelical Press Association board had a joint dinner with the Associated Church Press tonight. Because it's Cinco de Mayo, we went for Mexican at the Adobo Grill. As Rachel Ray says, "Yummo!" Talk about your spicy guacamole. And I ask you, when was the last time you danced to a mariachi band playing La Bamba?